If your home is listed for sale with a Realtor you have an online listing at the Realtor website or Realtor.com. If your home is listed on the internet as a "for sale by owner" then you have a web page on the FSBO website that shows your photographs and home details.
In both cases there are major problems with the way these online home listings benefit you. That is, they do not provide as much benefit to you as a home-for-sale website should provide you.
Just having a listing within a Realtor or FSBO site does not mean any prospective buyers will visit your home listing page. The home listing must be marketed on the internet like anything else that is being sold.
The #1 problem of all of these websites is that they do not focus just on your property for sale. Take a look at your property listing page and you'll see what I mean.
The first thing that jumps out at you is that the web page seems to draw attention away from your property. In fact what is going on is that each page of the Realtor website is devoted to promoting the Realtor's business.
Each page of the FSBO website is devoted to promoting the FSBO company's business not just your home.
What you want is a website that focuses only on helping you sell your property as soon as possible.
These other sites have dozens of distractions which take the website visitors attention away from your home, such as:
ads for other properties
ads for other related businesses
ads for the Realtor or FSBO business
links to click on to leave the page and go elsewhere.
If you want a home-for-sale website to attract the maximum number of potential buyers you will have to set up your own website separate from the others.
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